Books and Articles
“2010 National Visitor Study.” Museum Audience Insight. 30 March 2010. Available at: http://reachadvisors.typepad.com/museum_audience_insight/2010-national-visitor-study.
Adobe Museum of Digital Media. 2010. http://www.adobe.com/adobemuseum.
Ahonen, Tomi. “Communities Dominate Brands.” 14 August 2006. http://communities-dominate.blogs.com/brands/2006/08/politics_commun.html.
ARTINFO. “A Virtual Mega-Museum: Google Art Project Launches With Masterpieces from the Tate, MoMA, and Beyond.” 1 February 2011. www.artinfo.com/news/story/36860/a-virtual-mega-museum-google-art-project-launches-with-masterpieces-from-the-tate--moma-and-beyond.
ARTINFO. “Feeling luck? Or let down?: A roundup of art critics on Google’s new mega-museum.” 7 February 2011. Web.
ARTINFO “Will ‘Red Bull Street Art View’ Give Street Art Wings?” 16 February 2011. (www.artinfo.com/news/story/37015/will-red-bull-street-art-view-give-street-art-wings.
Baker, Stephen. “Innovators in Social Media” Businessweek. 9 February 2009. Bloomberg.com.
Barry Wellman, Barry. “The Network Community.” Introduction: Networks in the Global Village. http://www.chass.utoronto.ca/~wellman/publications/globalvillage/in.htm.
Beall-Fofana, Barbara A. Understanding the Art Museum. Pearson: New Jersey. (2007). Print.
Benkler, Yochai. “Introduction: A Moment of Opportunity and Challenge.” The Wealth of Networks: How Social Production Transforms Markets and Freedom. 27 January 2006.
Benkler, Yochai. “Chapter 4: The Economics of Social Production.” The Wealth of Networks: How Social Production Transforms Markets and Freedom. 27 January 2006.
Bentwood, Jonny. “Distributed Influence: Quantifying the Impact of Social Media.” Edelman White Paper. June 2007.
Bennett et. al. Culture, Class, Distinction. Routledge: New York. (2009).
Bennett, Tony. The Birth of the Museum. Routledge: New York. (1995).
Bernoff, Josh. “Social Technographics.” Forrester Research. 19 January 2009.
Boyd, Danah. 2006. "Identity Production in a Networked Culture: Why Youth Heart MySpace." American Association for the Advancement of Science, St. Louis, MO. February 19. http://www.danah.org/papers/AAAS2006.html
Bolognini, Maurizio. ‘Postdigitale.’ New Media Art.
“Branding and Cultural Audiences,” Prepared by LaPlaca Cohen for the Center for Curatorial Leadership, New York (2009).
“Brand Leadership.” Prepared by LaPlaca Cohen for American Association of Museums Conference, Denver (2008).
Breakenridge, Deirdre. Pr 2.0: new media, new tools, new audiences. FT Press, 2008. ACM.
Bruckman, Amy. “A new Perspective on ‘Community’ and its Implications for Computer-Mediate Communication Systems.” 22-27 April 2006.
Capriotti, Paul, and Angeles Moreno. “Corporate citizenship and public relations.” Public Relations Review 33.1 (2007): 84-91.
Carlin, T.J. “Net Effect: Rhizome is out to make a new media seem less scary.” Time Out New York. (4 June 2008).
“Case Study: Tourism Queensland ‘Best Job In The World,’ Social Media Campaign,” CumminsNitro for uTalkMarketing.com 12 April 2010.
Castells, Manual. Afterword: Why Networks Matter. Network Logic. Edited by Helen McCarthy, Paul Miller, and Paul Skidmore. 2004.
Coate, John. Cyberspace Inn-keeping: Building Online Community. January 2008. http://www.cervisa.com/innkeeping
Corsane, Gerard. Heritage, Museums and Galleries. Routledge: London. (2005).
Connor, Lynne. Engaging Art: A Public Conversation. (8 Jun 2007).
Cowling, David. “Social Media Demographics: Who is Using Which Site?” (www.socialmedianews.com.au/ultimate-social-media-demographic-statistics). 12 June 2010.
“Cultural Audiences Today and Tomorrow: Moving from Development to Engagement.” Prepared by LaPlaca Cohen for Heart of Brooklyn Annual Meeting, New York (2009).
“Cultural Sponsorship Now.” Prepared by LaPlaca Cohen for The Arts Forum at the New York Times, New York (2010).
“Cultural Sponsorship Now. Prepared by LaPlaca Cohen for National Arts Marketing Project Conference,” Providence RI. (30 October 2009).
“Cultural Sponsorships: Supporting the Arts to Support your Brand,” Prepared by LaPlaca Cohen for Luxury Marketing Council, Brazil (2009).
Curtis, Lindley et al. “Adoption of social media for public relations by nonprofit organizations.” Public Relations Review 36.1 (2010): 90-92.
“Developing New Audiences: Today and Tomorrow,” Prepared by LaPlaca Cohen for Communicating the Museum Conference, Venice (2008).
de Botton, Alain. “A Point of View: Why are museums so uninspiring?” BBC News Magazine. 28 January 2011. http://www.bbc.co.uk/news/magazine-12308952
Diga, Marichris, and Tom Kelleher. “Social media use, perceptions of decision-making power, and public relations roles.” Public Relations Review 35.4 (2009): 440-442.
Domenico Quaranta, Domenico. Tthe Postmedia Perspective,” Media, New Media, Postmedia. Postmediabooks. 2010.
Eyrich, Nina, Monica L. Padman, and Kaye D. Sweetser. “PR practitioners' use of social media tools and communication technology.” Public Relations Review In Press.
Evans, Sarah. “10 of the Best Social Media Tools for PR Professionals and Journalists.” Mashable.. 0ctober 2010.
Gates, Guilbert. “Facebook Privacy: A Bewildering Tangle of Options.” The New York Times. NYTimes.com 12 May 2010.
Godwin, Mike. Nine Principles for Making Virtual Communities Work. Wired. 2004. http://www.wired.com/wired/archive/2.06/vc.principles_pr.html
Greenhill, Eilean Hooper-Greenhill. Museum, Media Message. Routledge, New York. (1995).
Grossman, Lev. “Time’s Person of the Year: You.” TIME Magazine. 13 December 2006.
Halligan, Brian. Inbound Marketing: Get Found Using Google, Social Media and Blogs.Wiley & Sons: Hoboken. 2010.
Harden, Garrett. "The Tragedy of the Commons," Science, 162(1968): 1243-1248. http://dieoff.org/page95.htm
Hayles, Katherine. “Hyper and Deep Attention: The Generational Divide in Cognitive Modes.” 2 Oct 2008. www.english.ufl.edu/da/hayles/hayles_hyper-deep.pdf
Hyland, Angus. “Introduction.” c/id:Visual Identity and Branding for the Arts. Lawrence King Publishing: London. (2006)
“Internet World Statistics.” Miniwatts Marketing Group. 30 June 2010.
Jones, Jonathan. “Google Art Project: Almost as good as the real thing.” Guardian.co.uk. 1 February 2011.
Kallinikos, Jannis. Introduction. First Monday. Vol 15, Number 6-7 2010. www.uci.edu/htbin/cgiwrap/bin/ois/index.php/fm/article/view/3032/2563
Kasprzak, Michelle. “Moving the Museum Online.” Rhizome. 9 February 2011. (rhizome.org/editorial/2011/feb/9/moving-museum-online)
Kellner, Douglas. Baudrillard: A Critical Reader. Blackwell Ltmd.: Cambridge. (1994).
Kennedy, John. “Advertising—from art to science?” Marketing Age, Volume 4 Issue 3. (2010)
King, Emily. c/id:Visual Identity and Branding for the Arts. Lawrence King Publishing: London. (2006)
Kirn, Walter. The Autumn of the Multi-tasker. The Atlantic. Nov. 2007. www.theatlantic.com/magazine/archive/2007/11/the-autumn-of-the-multitaskers/6342/
Kotler, Neil G. Museum Strategy and Marketing: Designing Missions, Building Audiences, Generating Revenue and Resources. Jossey-Bass: San Francisco. (1998).
“LACMA and the Audience Research Process: A Report to the Director.” LACMA. Oct. 25, 2004.
Lake, Chris. “16 social media guidelines used by real companies.” Econsultancy: Digital Marketers United. 2 December 2009.
Lariscy, Ruthann Weaver et al. “An examination of the role of online social media in journalists' source mix.” Public Relations Review 35.3 (2009): 314-316.
Mulally, Tom. “When AR Gets Serious.” 17 February 2011. (http://emerging-tchnolgies-information08.blogspot.com)
Macdonald, Sharon. A Companion to Museum Studies. Balckwell: Oxford. (2011)
Mayfield, Antony. What is Social Media? E-book from iCrossing. 1 August 2008.
Mclean, Fiona. Marketing the Museum. Routledge: London. (1997).
McLuhan, Marshall. Understanding Media: The Extensions of Man. (1964).
McNulty, Timothy. “Museum fund raising surges to $161M” Pittsburgh Post-Gazette (February 2008)
North Social. “Nine ways your business could be using social media, but probably isn’t.” PDF. 2009.
“New Reality/New Expectations.” Prepared by LaPlaca Cohen for The Annual Art Museum Membership Conference, New Orleans LA (2010).
Oldenburg, Ray. The Great Good Place. Marlowe & Company: New York. (1989).
O’Malley, Gavin. “Report: Four Out Five Americans Online Visit Social Networks.” Online Media Daily. (25 August 2009). http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=112258
Parry, Ross. Museums in a Digital Age. Routledge: London. (2009).
Perez, Juan Carlos. “Facebook's Beacon More Intrusive Than Previously Thought” IDG News. PCWorld.com. 1 December 2007.
Piskorski, Mikolaj Jan and Tommy McCall. “Vision Statement: Mapping the Social Internet.” Harvard Business Review. July-August 2010.
Porter, Lance V. et al. “Blog power: Examining the effects of practitioner blog use on power in public relations.” Public Relations Review 33.1 (2007): 92-95.
Quaranta, Domenico. Media, New Media, Postmedia. Postmedia books. (2011)
Rayport, Jeffrey. “The Virus of Marketing.” Fast Company. 31 December 1996.
Resnick, Paul. Beyond Bowling Together: SocioTechnical Capital. HCI in the New Millenium. 2000.
Rheingold, Howard. The Art of Hosting Good Conversations Online (http://www.rheingold.com/texts/artonlinehost.html)
Sandell, Richard and Robert R. Janes. Museum management and marketing. Routledge: New York. (2007).
Scott, David Meerman. The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly. Wiley & Sons: Hoboken. 2010.
Seltzer, Trent, and Michael A. Mitrook. “The dialogic potential of weblogs in relationship building.” Public Relations Review 33.2 (2007): 227-229.
Shuen, Amy. Web 2.0: A Strategy Guide. O’Reilly: Sepastpol. 2008.
Smith, Brian G. “The evolution of the blogger: Blogger considerations of public relations-sponsored content in the blogosphere.” Public Relations Review 36.2 (2010): 175-177.
Smith, Roberta. “The Work of Art in the Age of Google.” The New York Times. 6 February 2011.
“Social media.” Wikipedia. 1 October 2010.
Solis, Brian, and Deirdre Breakenridge. Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR. 1st ed. FT Press, 2009. Print.
Straley, Ben. “How To: Target Social Media Influencers to Boost Traffic and Sales.” Mashable.com. June 2010.
Summers, Elizabeth “Metropolitan Museum of Art, New York Auto Show utilize social media to connect with visitors,” examiner.com New York. (6 April 2010).
Taylor, Maureen, and Michael L. Kent. “Anticipatory socialization in the use of social media in public relations: A content analysis of PRSA's Public Relations Tactics.” PR Review.
Turkle, Sherry. Special Report: Can You Hear Me Now? Forbes magazine. 5 July 2007. (www.forbes.com/free_forbes/2007/0507/176.html)
Turner, Fred. “Where the Counterculture Met the new Economy: the WELL and the Origins of Virutal Community.” Project Muse.
UNESCO. Year of Rapprochement of Cultures. (2010).
UNESCO. Running a museum: a practical handbook. (2004).
Varnelis, Kazy. "The Immediated Now: Network Culture and the Poetics of Reality.” Networked Publics. Cambridge, MA: The MIT Press, 2008.
Vincenzi, Adam. “10 Free Social Media Tools Every PR Pro Should Master.” Social Media Today. 7 April 2010.
Wallace, Margot. A. Museum Branding. Altamira Press: Lanham. (2006).
Waters, Richard D. et al. “Engaging stakeholders through social networking: How nonprofit organizations are using Facebook.” Public Relations Review 35.2 (2009): 102-106.
Waters, Richard D. et al. “Engaging stakeholders through social networking: How nonprofit organizations are using Facebook.” Public Relations Review 35.2 (2009): 102-106.
Watson, Sheila. Museums and their Communities. Routledge: London. (2007).
Wellman, Barry. Physical Place and CyberPlace: The Rise of Personalized Networking. Feb 2001. www.chass.utoronto.ca/~wellman/publications/individualism/ijurr3a1.htm#N_2_
Williamson, Debra Aho. “Social Networks Demographics and Usage.” eMarketing. May 2010.
Whitcomb, Andrea. “The Materiality of Virtual Technologies.” Theorizing Digital Cultural Heritage. MIT Press: Cambridge. (2003).
Xifra, Jordi, and Francesc Grau. “Nanoblogging PR: The discourse on public relations in Twitter.” Public Relations Review 36.2 (2010): 171-174.
Zuckerman, Ethan. Mobile Phones and Social Activism: Why cell phones may be the most important technical innovation of the decade. 20 June 2007. http://www.techsoup.org/learningcenter/hardware/page7216.cfm?rss=1
Zuckerberg, Mark. “Making Control Simple.” The Facebook Blog. Facebook.com. 26 May 2010.
Documentaries & Short Films
"10 Tactics for Turning Information into Action: A guide to how best to use take advantage of the power of these tools and avoid hidden dangers.” Online Activism. 2009 Dec. (www.informationactivism.org)
Us Now: The Power of Mass Collaboration. Banyak Films. 2009. (www.usnowfilm.com)
TED Talks on Social Media. (mashable.com/2010/02/08/ted-talks-social-meida):
Alexis Ohanian: How To Make a Splash in Social Media
Clay Shirky: How Social Media Can Make History
Evan Williams: Listening to Twitter Users
Stefana Broadbent: How the Internet Enables Intimacy
Seth Godin: The Tribes We Lead
